Printers have developed at an astonishing rate over the last few years. Print quality that was once the reserve of high end and expensive corporate machines is now commonplace and available to home users. Colour printing, which was once an exception is now the standard. Features that were unthinkable just a few years ago are also now commonplace. Many home printers are now multi-function and can copy and fax as well as print. Scanning is also a popular feature and can encompass both image scanning and optical character recognition (OCR). OCR allows users to convert the text on physical documents into electronic format.
A printer for everyone
Judging which printers are most popular is largely dependent upon which market they are designed to serve. The Dell 5350dn for example is a rugged and fast corporate workhorse with 48 pages per minute (ppm) throughput and integrated duplex unit. It only prints in mono however and the £863 price tag would be beyond most home or home office users. The HP LaserJet Pro 400 MFP is more reasonable at £516 and it offers wireless printing and both colour and mono printing at 20 ppm. But it is much more suited to small workgroups. The home market meanwhile is well served with multi-function printers from a number of established brands at prices substantially less than £100. Different manufacturers focus on different parts of the market and Kyocera printer products for example tend to be aimed at small workgroups and above.
What makes for a popular printer?
With so many different printer manufacturers aiming at so many different markets, it can be hard to decide which are the most popular printers on the market. An interesting approach though comes from a survey of opinions using social media sites such as Twitter and Facebook. Some companies measure the number of times products are mentioned on such sites and whether opinions are positive or negative. On one such recent survey, Kyocera printer products came in at a very respectable 5th place, ahead of well-known competitors such as Lexmark and Epson. Canon landed the number one spot.
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